This informational package, created for the new computer-guided endoscopic sinus surgery offered at the Detroit Medical Center, is an example of one of the many solid advertising campaigns GD has created. Key components, as in most successful informational campaigns, include the following print designs: multi-media kiosks stationed in hospital and stand-alone clinic lobbies and trade-shows, multiple full-color glossy informational brochures mailed out to 5 Metropolitan Detroit zip codes, four rotating billboards strategically placed throughout the Wayne, Macomb and Oakland Counties, four rotating full-color, full-page print ads with national runs/circulations, series of five, venue specific, 17” x 24” full-color posters.